Strategy Bites Back(pdf)电子书下载_Strategy Bites Back: Strategy is far more, and less, than you ever imagined

Strategy Bites Back: Strategy is far more, and less, than you ever imagined

SWOTed by strategy models? Crunched by analysis?  Strategy doesn’t have to be this way. Strategy is really all about being different. Thinking about it shouldn’t make you reach for the snooze button. Strategy Bites Back brings you a provocative, imaginative and surprising mix of perspectives to help stimulate more creative strategic thinking and more enjoyable strategy making. From voices as diverse as  and Lucy Kellaway, Mao Tse Tung and Jack Welch, even Michael Porter and Gary Hamel, you can enjoy exploring the sharper side of strategy. Strategy as a Little Black Dress Forecasting: Whoops! Management and Magic Strategy and the Art of Seduction The Soft Underbelly of Hard Data Strategy as destiny       Jack Welch on Planning The Seven Deadly Sins of Planning Strategy One Step at a Time and many, many more. Why not have a good time reading a strategy book for a change?

Title: Strategy Bites Back: Strategy is far more, and less, than you ever imagined
Author(s): Henry Mintzberg, Bruce Ahlstrand, Joseph B. Lampel
Publisher: Pearson Education Canada
Year: 2008
ISBN: 0273721844,978-0-273-72184-0,9781405898256,1405898259

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